Fruit Powder Market Overview
The Global Fruit Powder Market revenue was valued at USD 15.0588 Billion in 2023 which is anticipated to reach the valuation of USD 22.34693 billion with a positive CAGR rate of 6.80 % within the forecasted period. the market is expected to find many opportunities to grow to grow in the projected period of 2023 to 2030.
Rising awareness of healthcare, shifting preference from artificial to natural products, increasing demand for fruit-based products globally has propelled the fruit powder market growth in past years. Also, they will play the role of major market drivers in the projected period to boost market growth.
The Europe fruit powder market is witnessing steady growth, driven by the increasing demand for natural and healthy food ingredients. Fruit powders are used in a wide range of applications, including beverages, desserts, bakery products, and snacks. The market is segmented into organic and conventional fruit powders, with organic fruit powders witnessing higher demand due to their perceived health benefits and clean-label appeal.
Covid-19 has affected the market positively as the growing health awareness among people during pandemic has increased the market growth unexpectedly. But the market also suffered from slowing down supply chain due to lockdowns.
Key players are.
Some of the Global Fruit Powder key Market players are Paradise Fruits, La Herbals, FeatureCeutricals, Arakay Food Products, NutriBotanica, Batroy Foods, DHM Ingredients, Kenegrade, International Flavours and Fragrances Inc., Nutridry etc. These key companies are focusing on innovation, increasing production, launching new flavors and looking for different opportunities to collaborate with others to maintain a strong position in the market and withstand the market competition.
Market Segmentation
The Global Fruit Powder Market is segmented into Fruit type, application or end-use and region.
Based on the fruit type, the market is segmented into Grape, Mango, Apple, Banana, Berries and other fruits.
Based on the application, the market is segmented into Confectionery, Bakery, RTE and RTD products, soups, sauces, jams, jellies, pickles, Dairy products, pharmaceutical, candies, beverages and other applications.
The increasing demand for natural products over artificial products, rising awareness for healthier lifestyle are the major market drivers that will boost the Market growth in the forecasted period. Also, the pandemic has opened new possibilities for this market.
Industry News
- Paradise Fruits, Germany has launched their brand new frozen fruit powders and granules in February, 2020. They claimed the product is ideal for chocolates, pastries and bakery goods.
- In 2022, the Kenegrade fruit powder company introduced their new pomegranate powder in the market. The powder is yellowish pink in colour and has the typical flavors and aroma of the fruit.
- In 2022, Batroy Foods announced their acquisition of DHM Ingredients. This acquisition will result in the expansion of the company product portfolio and bring more customers to the company.
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