A new report from Meticulous Research®, titled "Direct-to-Consumer (DTC) Laboratory Testing Market By Application (Genetic Testing, COVID, Diabetes, STD), Sample Type (Saliva, Urine, Blood) - Global Forecast to 2030," offers insights into the growing DTC laboratory testing industry.
Growth and Market Forecast
The global DTC laboratory testing market is anticipated to grow to $7.92 billion by 2030, with a CAGR of 10.9% over the forecast period from 2023 to 2030. The primary drivers of this growth include the rising consumer focus on personal health management, increasing accessibility and affordability of DTC tests, and a growing prevalence of chronic and infectious diseases. The aging population, along with heightened consumer interest in genealogy and ancestry testing, is also expected to boost market growth.
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Market Limitations
However, the market faces several constraints, such as concerns regarding sample accuracy, regulatory issues, and the lack of reimbursement for certain DTC tests. Additionally, the variety of tests available through DTC providers is often more limited compared to traditional laboratory testing, which could restrict the market's growth potential.
Opportunities for Future Growth
Emerging technologies like telehealth and the growing acceptance of pharmacogenomic testing present significant opportunities for market growth. However, challenges remain, including concerns over the security of genetic data, the risk of incorrect test interpretations, and the absence of professional medical advice following the tests.
Outlook on Market Segmentation
The DTC laboratory testing market is segmented by application (genetic testing, routine clinical testing, etc.) and sample type (blood, saliva, urine). Among these, genetic testing continues to dominate, driven by rising demand for predictive testing and ancestry information. Blood-based tests are also prominent due to their utility in diagnosing chronic diseases.
Regional Breakdown
North America leads the market due to a combination of high disposable incomes, a high prevalence of chronic diseases, and widespread awareness of preventive health measures. Europe and Asia-Pacific are also seeing growing demand due to similar trends in chronic disease and health management.
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Key Players
The key players operating in the global DTC laboratory testing market are Quest Diagnostics Incorporated (U.S.), Laboratory Corporation of America Holdings (U.S.), 23andMe Holding Co. (U.S.), Myriad Genetics, Inc. (U.S.), Everlywell, Inc. (U.S.), DirectLabs, LLC. (U.S.), Ancestry.com, LLC (U.S.), MyMedLab, Inc. (U.S.), ANY LAB TEST NOW (U.S.), Thorne HealthTech, Inc. (U.S.), and LetsGetChecked, Inc. (U.S.).
Other than these, there are several regional players such as Color Health, Inc. (U.S), Laboratoire CERBA (France), MyHeritage Ltd. (Israel), Genova Diagnostics Inc. (U.S.), Gene by Gene, Ltd. (U.S.), Metropolis Healthcare Limited (India), Vitagene (U.S.), SRL Limited (India), Hirotsu Bio Science (Japan), Ambry Genetics Corporation (U.S.), Mapmygenome India Limited (India), FamilyTreeDNA (U.S.), Genera (Brazil), Veritas Intercontinental (Spain), Medichecks.com Ltd. (U.K.), EasyDNA (U.S.) (Subsidiary of Genetic Technologies Limited (Australia), Cerascreen Biotech LLC (U.K.), and Living DNA Ltd (U.K.).
Key questions answered in the report-
- Which are the high-growth market segments in terms of applications, sample type, and region/country?
- What was the historical market size for DTC laboratory testing across the globe?
- What are the market forecasts and estimates for the period 2023–2030?
- What are the major drivers, restraints, opportunities, and challenges in the global DTC laboratory testing market?
- Who are the major players in the DTC laboratory testing market?
- How is the competitive landscape, and who are the market leaders in the global DTC laboratory testing market?
- What are the recent developments in the global DTC laboratory testing market?
- What are the different strategies adopted by the major players in the global DTC laboratory testing market?
- What are the geographical trends and high-growth regions/countries?
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