"The latest Visual Analytics Market study offers an all-inclusive analysis of the major strategies, corporate models, and market shares of the most noticeable players in this market. The study offers a thorough analysis of the key persuading factors, market figures in terms of revenues, segmental data, regional data, and country-wise data. This study can be described as most wide-ranging documentation that comprises all the aspects of the evolving Visual Analytics Market.
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Combining visualization with interactive analysis to explore large data set is the wholesome aim of a Visual Analytics solutions. In other words, visual analytics is the science of analytical reasoning facilitated by interactive visual interfaces. To be more precise, visual analytics is an iterative process that involves information gathering, data preprocessing, knowledge representation, interaction and decision making. The ultimate goal is to gain insight in the problem at hand which is described by vast amounts of scientific, forensic or business data from heterogeneous sources. To reach this goal, visual analytics combines the strengths of machines with those of humans.
The visual analytics market was valued at US$ 2215.0 million in 2017 and is projected to reach US$ 5718.6 million by 2025. The Visual analytics market is expected to grow at a CAGR of 12.8% during the forecast period of 2017 to 2025
Major Key players covered in this Visual Analytics Market report-
- ADVIZOR Solutions, Inc.
- Alteryx, Inc.
- IBM Corporation
- MicroStrategy Incorporated
- Oracle Corporation
- QLIK TECHNOLOGIES INC.
- SAP Se
- SAS Institute Inc.
- Tableau Software
- TIBCO Software Inc.
On the one hand, methods from knowledge discovery in databases (KDD), statistics and mathematics are the driving force on the automatic analysis side, while on the other hand human capabilities to perceive, relate and conclude turn visual analytics into a very promising field of research. Today, just data visualization is not sufficient, and the companies are looking forward to data driven analytics capabilities integrated with their data visualization. Visual analytics can be explained as the formation of intellectual visual metaphors combined with manual information interaction.
The scope of the Visual Analytics Market Report:
The research report focuses on the current market trends, opportunities, future potential of the market, and competition in the Visual Analytics in North America, Europe, Asia-Pacific, Middle East Africa, and South America. The study also provides market insights and analysis of the Visual Analytics, highlighting the technological market trends, adoption rate, industry dynamics, and competitive analysis of major players in the industry.
MARKET SEGMENTATION-
The market for visual analytics has been segmented on the basis of deployment model, business functions, tools, and the industry verticals. Enterprises prefer both cloud as well as on-premise mode of deployment depending upon various factors. The demand for cloud-based visual analytics is preferred as the best deployment type by many SMEs as it comes at inexpensive rates. Security and data integrity concerns drive the larger enterprises to spend more on the visual analytics on-premise deployment model. For the year 2017, sales and marketing business function held the highest market share. Sales marketing sector serves as an excellent opportunity for visual analytics. Visual analytics allows companies to gain an immediate edge over the competition, which can be further optimized over time with new and additional data, creating a sustainable benefit optimized business with increased revenues, lower expenses, and higher margins.
The segmentation in this research study has been finalized post in-depth secondary research and extensive primary research. In addition, the market is also segmented on the basis of products offered by the leading participants in the industry in order to understand widely used market specific terminologies. Thus, we have incorporated the segments of the research and have finalized the market segmentation.
Major highlights of the report:
All-inclusive evaluation of the parent market
- Evolution of significant market aspects
- Industry-wide investigation of market segments
- Assessment of market value and volume in past, present, and forecast years
- Evaluation of market share
- Tactical approaches of market leaders
- Lucrative strategies to help companies strengthen their position in the market
Visual Analytics Market Segmented by Region/Country: North America, Europe, Asia Pacific, Middle East Africa, and Central South America
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